Opting to become a travel agent is a fabulous career path. You can have the “mobility of workplace”, get paid for deepening and nurturing your passion, help people make memories that which last for a lifetime and spend a lot of time on a very happy topic – vacations. But, it’s not a piece of cake either. To be successful and make enough money to support you, becoming a travel agent will require passion, commitment, investment and a lot of stepping outside the comfort zone. So if you are going to become a travel agent, then make sure you become a travel agent for the apt reasons.
Excellent project management skills
There is a lot of moving parts when it comes to planning a single itinerary for as little as 2 people. The best travel agents are naturals at the detail and task-oriented things, can multitask things at a single time and have the initiative to move a project forward and follow it through to its end.
Engage with customers on social media
Travellers of all age groups are using social media networks, where they talk about travel products, share experiences, or express their preferences. Use images, videos, questions or statuses to spark conversation and motivate potential clients to follow you. Listening to their comments and receiving feedback helps you create better-tailored trips and packages.
Present yourself as a professional
Many top travel-agency groups now have websites where travel advisors can post their professional biographies and experience, so potential clients can find out more about their services. Alternatively, you can post this information on your own website so customers can discover more about your travel experience and what you offer in terms of specialities and service. Eight out of ten of the most successful travel advisors have created a bio that includes their areas of specialization, the countries they have visited and when, and a professional headshot.
Extend your B2B network
It is no big news that your business relationship with partners is very important. Business partners help you reach new markets, acquire new customers, get new ideas for further product development and more. But remember that making a new B2B partner is just the tip of the iceberg, and keeping one is what requires hard and honest work. Learn how to easily extend your B2B network.
Be friendly but not fake
If you don't exude a certain amount of friendliness and warmth, people are just simply not going to be drawn to you enough for you to convince them to book that product that they're on the fence about. Hey, if there's a more smiley travel agent sitting beside you who welcomes them into your shop, I'm sorry to say, but you missed out on that one. So here's what you should do when a potential client walks in the door: acknowledge them with a smile and hello if you can (if you're on the phone, still acknowledge with a smile!). Ask them how they're doing, if you can help them out, if they have any questions. Common sense but you'd be surprised how many agents fail to do this!
Encourage feedback from your clients
If you don’t know what your customers think about your service, you’ll never understand what they will want in the future. That means you have to actively solicit feedback from your clients. Over 40% of the most successful advisors have client reviews and recommendations on their advisory profile pages on the network’s website, nearly four times the average for advisors overall.
Enhance your offer by integrating with GDS systems
A good way to stay ahead of your competitors is offering the best possible prices on a worldwide range of high-quality transfer services, car rentals, tickets for museums and attractions, and excursions.
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